Lumina Homes holds 'Lumina-wide Digicon 2021'

30 May 2021

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As an affordable house and lot developer, Lumina Homes was born with an innovation DNA, putting it at the forefront in terms of utilizing digital tools and platforms even before the pandemic. To continuously adapt to the "now normal" of the real estate industry, Lumina organized its first-ever digital convention, dubbed "Lumina-wide Digicon 2021," via Zoom.

Lumina Homes has been a pioneer in non-traditional platforms, such as virtual tours, 24/7 housing query assistance, and even a Lumina e-Services app available for download on mobile and laptop. However, Lumina Homes understands that its greatest asset is its manpower, who are completely committed to pivoting, empowering themselves, and succeeding in these trying times.

The Digicon, which was attended by over 300 agents and brokers from across the country, kicked off a series of seminars to further strengthen, engage, and inspire Lumina's sales network to embrace digital real estate selling.

Among the topics featured in the Lumina-wide DigiCon are Website Creation 101, Real Estate Industry Update and Digital Transformation, Social Media and Google Updates, and Digital Trends and Insights to Watch out for in 2021.

"To impart an impactful presentation on social media updates, especially on Facebook and Google Marketing. For Facebook Marketing, our goal is to introduce the importance of content marketing and use Facebook advertising effectively. For Google, it is necessary to discuss the pigeon update and how it affects local searches." says Francis Manabat, resource speaker for Social Media and Google Updates.

The pandemic may have wreaked havoc on everyone's lives. Still, as it pushed the boundaries, it prompted the real estate industry to embrace the true 21st-century way of doing things, such as virtual prospecting and selling houses and lots at the tip of one's fingers.

Before the end of the Digicon, Lumina Homes raffled off a brand-new website, which had been luckily won by JBC Realty of San Fernando, Pampanga. Lumina Homes will facilitate the winner set up the site and will host it for a year.

The future of real estate transactions is already here, and this challenging time encourages everybody to give their all while capitalizing on the benefits of Lumina Homes digital innovations and other use of technology.

Lumina Homes continue to focus on digital transformation in real estate transactions, guaranteeing safer and faster home selling and home buying. It features numerous future-ready initiatives like an online reservation system, online appointment portal, online payment portal, 360-degree house model virtual tours, interactive site development map, and progressive web app.

Lumina Homes also created 24/7 assistance for your housing queries like Juan Support, admin virtual assistant, Juan ZoBot in Lumina website, and even through SMS via Lumina e-Text.

Watch out for more learning opportunities that Lumina Homes will be offering and more exciting, game-changing innovations that will happen!